BabyFictions

    Privacy Policy

    Last Updated: November 10, 2025

    This Privacy Policy describes how BabyFictions ("we", "us", "our") collects, uses, and protects your personal information in compliance with the Protection of Personal Information Act (POPIA) of South Africa.

    1. Information We Collect

    We may collect the following personal information when you visit or use our website:

    • Name, surname, and contact details
    • Email address
    • Shipping and billing address
    • Payment details (processed securely by third-party payment providers)
    • Device information and browsing behaviour via cookies

    2. How We Use Your Information

    We use your information to:

    • Process and deliver your orders
    • Communicate with you about your purchase or account
    • Send marketing emails (only if you've opted in)
    • Improve our website and shopping experience
    • Comply with legal obligations

    3. Cookies

    Our site uses cookies to enhance your experience. You can choose to disable cookies in your browser, but some features may not function properly as a result.

    4. Data Sharing

    We do not sell or rent your personal data.

    We may share your information only with:

    • Courier and logistics partners (for delivery)
    • Secure payment processors (for transactions)
    • Service providers assisting with our website or marketing operations

    All third parties are bound by confidentiality agreements and POPIA compliance standards.

    5. Data Protection

    We use industry-standard measures to protect your personal data from unauthorized access, alteration, or disclosure.

    All transactions are encrypted via SSL (Secure Socket Layer) technology.

    6. Your Rights Under POPIA

    You have the right to:

    • Request access to the personal data we hold about you
    • Request correction or deletion of your data
    • Withdraw consent for marketing communications
    • Lodge a complaint with the Information Regulator (South Africa) if you believe your data has been misused

    7. Data Retention

    We retain your personal information only as long as necessary to fulfil the purposes outlined in this policy or as required by law.

    8. Third-Party Links

    Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of these websites.

    9. Changes to This Policy

    We may update this Privacy Policy from time to time. The latest version will always be available on this page.

    10. Contact Us

    If you have questions about this Privacy Policy or how your data is handled, contact us at:

    We are committed to protecting your privacy and ensuring your data is handled in compliance with South African law (POPIA).